Dreamease Mobility eCommerce website design

Empowering Mobility and Comfort: Our Collaboration with Dreamease Mobility

At COG Media, we thrive on helping brands tell their stories through smart design, seamless user experiences, and technology that connects with real people. One of our recent collaborations brought all of these elements together beautifully. Working closely with our client Dreamease Mobility, we designed and developed a fully bespoke eCommerce website tailored specifically to their customers’ needs.

Dreamease Mobility specialises in providing mobility products that enhance comfort, independence, and quality of life. From adjustable beds to rise-and-recline chairs, their mission is simple, to make everyday living easier and more enjoyable for those who need a little extra support. Our goal was to create a website that not only showcased their range of products but also made the online shopping experience as accessible, reassuring, and straightforward as possible.

A Bespoke Website, Built from the Ground Up

Rather than relying on an off-the-shelf template, we built the Dreamease Mobility website completely from the ground up. Every feature, layout, and visual element was crafted with their audience in mind. Many of Dreamease’s customers are older adults or family members researching on their behalf, so the design needed to feel welcoming, clear, and trustworthy.

The result is a clean, intuitive interface that balances function and style. The navigation is simple, the product information is easy to digest, and the overall flow encourages visitors to explore the range of mobility products without feeling overwhelmed. Accessibility was a top priority throughout the design process, ensuring that font sizes, colour contrasts, and layouts worked comfortably for all users, across all devices.

Integrating a Quoting System and Online Shopping Cart

One of the most important features of the site is its custom-built quoting system. Many of Dreamease’s products are personalised to suit individual comfort and mobility needs, so we designed a flexible quoting tool that allows customers to select their preferred options and request a tailored quote instantly.

For customers ready to buy online, we integrated a full shopping cart system, enabling secure and easy online purchases. The checkout process was built with clarity and simplicity in mind, fewer steps, clear calls to action, and reassurance at every stage. Whether customers want to shop directly or request more details, the website makes both paths effortless.

Combining Professional and Personal Imagery

When it came to visuals, we knew that the right imagery would make all the difference. We worked with a blend of supplier-provided product photography and original images captured by the COG Media team. This combination added a personal, authentic touch to the site, helping visitors see not just products, but possibilities.

Our photography focused on warmth and realism, showing the beds and recliners in welcoming, homely settings. This approach gave the website a relatable, human feel, aligning perfectly with Dreamease Mobility’s customer-first philosophy.

Bringing the In-Home Experience Online

A standout feature of Dreamease Mobility’s service is their FREE in-home visit, allowing customers to try adjustable beds and recliner chairs in the comfort of their own homes before they buy. We wanted to make this service a core part of the online experience.

Visitors can easily book a home visit directly through the website, choosing a convenient time for a friendly, no-obligation demonstration. This feature bridges the gap between the digital and physical experience, creating trust and making the journey from browsing to buying feel personal and supported.

The Result

The completed Dreamease Mobility website is more than an online store, it’s a digital extension of their brand ethos: comfort, care, and confidence. By combining thoughtful design, practical functionality, and a touch of personal warmth, we helped Dreamease establish a professional and approachable online presence that resonates with their audience.

At COG Media, we’re proud to have played a part in helping Dreamease Mobility grow their business and connect with customers in meaningful ways. This project reflects what we do best, crafting digital experiences that not only look great but truly work for the people who use them.