Serious About FIFA website and brand development

Serious About FIFA Website and Brand Development

COG media and please to now be working with SAF (Serious About FIFA). SAF is an eSports Team and community for hardcore FIFA players and pros looking to have in depth discussions around gameplay, tactics, news, esports, and more.  Serious About FIFA is the worlds largest paid SIP Discord in the world for the past two years. Taking on their existing website which required a lot to improvement to say the least. Firstly we updated the existing site to perform and comply with Google and corrected the imagery to match Serious About FIFA’s demographic.

Then we set about updating the website to our tried and tested platform. Moving away from the Visual Composer back end to the more flexibly Elementor. Lifting the existing wording and imagery the site was quickly taking shape. Updating all the existing product line photos with new clean imagery all compressed for page speed the new site was close to being ready to go live. Whilst we were working on the back end of Woo-commerce online eCommerce shop we realised that COG media could bring a lot more to the SAF brand as well as the site. Taking on our own back we have a couple of prototype new products produced sporting the new slogan we came up with “I PLAY THEREFORE I AM…” 


Product Development

Once we had the mocks ready we drop a quick message to SAF and they were round to go over the ideas we can come up with. Embracing the new branding with the addition of adding gamer tags to the certain products we started to expand the items in online shop. Chill E Sports Bottles, Snapback Caps and Beanies were the first of out new items to hit the store with the first orders coming in only 24hrs after they added. 

Moving on from the initial products we set out adding the the SAF brand. To keep the costs down we turned to 3D renders and Photoshop to create and develop new ideas and expand on existing one item products.

Read all about it…

Bringing a new way of blogging to Serious About FIFA… Put it up and keep it up! Blog posts were being removed after they had served their purpose. Blogs are an important part of search engine optimisation, with information and details based round your organisation. A suite of imagery was created for new team members, eSports news and all things FIFA. Keep the brand across the entire site is key.

Serious About FIFA Mug Designs

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    Norwich Vegan Takeaway Vegan Wok Logo Embroidery

    Norwich Vegan Takeaway Vegan Wok Logo Embroidery

    Norwich’s newest vegan takeaway Vegan Wok came to COG media to design there company brand from the ground up.

    Firstly establishing the brand we would need to supply logo embroidery, menu design and shop signage and social media imagery.

    Takeaway Logo Design


    With a very clear idea on what they needed Vegan Wok gave us the design brief. Showing healthy animal free ingredients being tossed in a traditional wok. As Vegan Wok cooks dishes from the Far East a font style was used to complaint the region. Dropping the  “O” from Wok we dropped the avatar element of the logo in its place. In no time at all and with only a couple of concepts needed  the rest of the brand could start.

    Logo Embroidery


    As with all out logos Vegan Woks logo was embroidery ready. No overlays and every element cut out from the backdrop means for easy conversion to stitches. After that it was off to the embroiders to be stitched to the work wear.